Cox & Palmer Supports Innovation as InnovateNB Awards Scale-Up Sponsor
Cox & Palmer is proud to return as InnovateNB’s Scale-Up Sponsor, this year with an even greater level of support that reflects the firm’s long-standing commitment to our province’s innovators, entrepreneurs, and technology-driven economic growth.
Their commitment to modernization is particularly impactful in the innovation landscape, where early-stage companies, rapidly growing scale-ups, and investors require solutions that keep pace with evolving markets.
Cox & Palmer’s work with innovators spans every stage of the entrepreneurial journey. The firm supports early start-ups looking to incorporate and define their legal strategies, as well as scale-ups structuring investment rounds, expanding into new markets, or preparing for exit. Their mission is to accompany their clients in their innovation journey and help them thrive in New Brunswick’s ecosystem.
On top of supporting innovators, Cox & Palmer increasingly leverages technology to enhance the legal services it provides, incorporating deal management software that expedites closings. The firm is exploring emerging AI tools to help deliver greater value and efficiency while ensuring the firm continues to meet professional requirements and client expectations.
Strengthening the Ecosystem
Nick Ouellette, Partner at Cox & Palmer’s Saint John office, explains in an interview that New Brunswick thrives when government, entrepreneurs, and industry work together, supported by organizations that help facilitate collaboration. As a longstanding supporter of InnovateNB, Cox & Palmer views this annual event as a cornerstone event that brings people together, celebrates achievement, and strengthens the province’s tech sector.
“The InnovateNB event is an important milestone in the province’s innovation calendar,” says Nick Ouellette. “When people get in the same room, connections happen. And those connections accelerate innovation.”
By bringing together founders, investors, partners, and innovators under one roof, InnovateNB helps strengthen the networks that make growth possible.
“Innovation does not happen in isolation,” Nick Ouellette adds. “It happens when people come together with shared goals and shared ambition. Whether you are a founder, an investor, a partner organization, or part of government, there is a role for you to play in shaping what’s possible in New Brunswick.”
A Vision for the Future
Cox & Palmer’s support for InnovateNB reflects its belief in the province’s potential and its commitment to helping build that future.
“Government, academia, and industry are incredibly well-connected here” says Nick Ouellette. “It’s easy to reach decision-makers. It’s easy to test ideas in market. I’m not sure there’s another place in Canada where a CEO or founder could get quick and direct access to a minister. That accessibility is a huge competitive advantage.”
By empowering innovators, guiding investors, and embracing advanced technologies, Cox & Palmer continues to play a meaningful role in shaping New Brunswick’s innovation landscape and supporting the next wave of scale-up success.
“We’re really proud to be part of InnovateNB,” concludes Nick Ouellette. “Our vision is to grow with our clients and help them contribute to the province. New Brunswick is one of the most dynamic hubs for innovation in Canada, and we're proud to be part of growing that.”
